Enter Stat Attack – combining a Kiwi breakfast icon, the might of the All Blacks & Black Ferns, serious collectability, and good old-fashioned gameplay.
Now in its fifth season, Weet-Bix achieved an incredible 99% campaign awareness, more than half of Kiwi households collect the cards, and this year alone, Kiwi kids spent an incredible 29+ years playing the game.
Roll on 2025 – the fight for first continues!
